GRAPHIC DESIGN

Project: Michelin Guide Partner Feature - Heermance Farm Magazine
Client: William Gottlieb Real Estate
Type: Editorial Design / Brand Placement
Tools: Adobe InDesign, Photoshop
Role: Designer
Client: William Gottlieb Real Estate
Type: Editorial Design / Brand Placement
Tools: Adobe InDesign, Photoshop
Role: Designer
Description:
Designed a branded editorial page for Heermance Farm Magazine highlighting Michelin-starred restaurants in New York City. The layout visually supports Heermance Farm’s partnership with select chefs featured in the guide, reinforcing the brand’s presence within New York’s fine dining community. The design combines clear hierarchy, vibrant color contrast, and brand-consistent typography to create a clean, engaging presentation within the print publication.
Designed a branded editorial page for Heermance Farm Magazine highlighting Michelin-starred restaurants in New York City. The layout visually supports Heermance Farm’s partnership with select chefs featured in the guide, reinforcing the brand’s presence within New York’s fine dining community. The design combines clear hierarchy, vibrant color contrast, and brand-consistent typography to create a clean, engaging presentation within the print publication.

Project: WGRE World – Collage Spread - Heermance Farm Magazine
Client: William Gottlieb Real Estate
Type: Editorial Design / Digital Collage
Tools: Adobe Photoshop, InDesign
Role: Designer
Client: William Gottlieb Real Estate
Type: Editorial Design / Digital Collage
Tools: Adobe Photoshop, InDesign
Role: Designer
Description:
Designed a full-spread collage for Heermance Farm Magazine visualizing the extensive real estate holdings of William Gottlieb Real Estate. The artwork integrates photographic and digital elements to depict the company’s properties—from farmland and waterfront developments to retail flagships like Hermès—in a single, imagined landscape. Created exclusively for print, the piece serves as both a brand statement and a visual celebration of the company’s unique presence across New York City and upstate.
Designed a full-spread collage for Heermance Farm Magazine visualizing the extensive real estate holdings of William Gottlieb Real Estate. The artwork integrates photographic and digital elements to depict the company’s properties—from farmland and waterfront developments to retail flagships like Hermès—in a single, imagined landscape. Created exclusively for print, the piece serves as both a brand statement and a visual celebration of the company’s unique presence across New York City and upstate.

Project: Heermance Farm Concept – “XOXO, Heermance”
Client: William Gottlieb Real Estate (Unpublished Concept)
Type: Branding Exploration / Conceptual Design
Tools: Adobe Photoshop, InDesign
Role: Designer
Client: William Gottlieb Real Estate (Unpublished Concept)
Type: Branding Exploration / Conceptual Design
Tools: Adobe Photoshop, InDesign
Role: Designer
Description:
This conceptual layout reimagines a high-fashion campaign through the lens of Heermance Farm’s branding. Created as a visual exploration, the piece blends luxury editorial aesthetics with playful, produce-focused iconography unique to the farm. Featuring a stylized nod to recognizable fashion imagery, this mockup was designed to experiment with cross-genre branding, combining pop culture with agrarian identity. The design was developed as an internal study and was not commercially released or published.
This conceptual layout reimagines a high-fashion campaign through the lens of Heermance Farm’s branding. Created as a visual exploration, the piece blends luxury editorial aesthetics with playful, produce-focused iconography unique to the farm. Featuring a stylized nod to recognizable fashion imagery, this mockup was designed to experiment with cross-genre branding, combining pop culture with agrarian identity. The design was developed as an internal study and was not commercially released or published.

Project: “Trident” Art Page – Heermance Farm Magazine
Company: William Gottlieb Real Estate
Type: Editorial Design / Print Layout
Tools: Adobe InDesign, Photoshop
Role: In-House Designer
Company: William Gottlieb Real Estate
Type: Editorial Design / Print Layout
Tools: Adobe InDesign, Photoshop
Role: In-House Designer
Description:
Designed a full-page editorial spread for Heermance Farm Magazine, a print publication produced by William Gottlieb Real Estate. The composition features mirrored imagery and cutlery arranged to resemble a trident, referencing the Ukrainian tryzub. This piece was developed in-house as an exploration of food, symbolism, and visual storytelling.
Designed a full-page editorial spread for Heermance Farm Magazine, a print publication produced by William Gottlieb Real Estate. The composition features mirrored imagery and cutlery arranged to resemble a trident, referencing the Ukrainian tryzub. This piece was developed in-house as an exploration of food, symbolism, and visual storytelling.